Florida Automated Vehicles

The Florida Department of Transportation was a leader in the advancement of Automated Vehicles technology however their online presence did not fully represent their prowess in the transportation industry. Evolve developed and executed a targeted digital strategy which included a variety of tactics to maximize their presence online through keyword search results and social media conversations. Knowing that we needed to make their site useful to viewers, Evolve developed an editorial calendar, original news articles and social media posts biweekly optimized for search engines. The program also supported by a host of creative services including developing story-telling infographics, producing exciting and informative videos, developing a media kit, conducting industry interviews and much more.