The 102-year-old 9-hole City of Winter Park Golf Course sought a new brand identity to complement its impressive concourse renovations while maintaining a timeless feel. Evolve crafted a new identity that transitioned seamlessly from logo to signage, environmental design, and apparel that locals would be proud to wear. Following this success, we were entrusted to rebrand the nearly 100-year-old Winter Park Tennis Center and the renowned Winter Park Pines Golf Course.